The automaker says the concept’s combination of luxury and sports car is a “unique combination never seen before” and emphasizes that with it, BMW is entering a segment where it has not been in the past. The four-door coupe concept is clearly intended to move BMW upmarket and give it a rival for the Aston Martin Rapide, the Porsche Panamera and the upper-end versions of the Mercedes-Benz CLS.

BMW describes the Concept CS as sporty, yet elegant, and its heavily sculptured design sets the tone for the future generation of BMW models. BMW design chief Adrian van Hooydonk called the concept “a step forward from today’s look” and commented, “We wanted to do a big, sporty car without making it appear heavy.” The sleek and low car is sizeable at approximately 201 inches long, 78 inches wide and 53.5 inches high on a 120-inch wheelbase.

A production version of the Concept CS is expected to be based on modified underpinnings from the next-generation 7 Series. There is also likely to be an M version. BMW has never done an M version of the 7 Series, so this car will allow the automaker to bring out an M version above the M5. The likely engine for such a car would be a 6.0-liter V12, which would be an M5 engine with two cylinders added.

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